|Photo courtesy neimanmarcus.com|
It’s true! Neiman Marcus announced today that they have teamed up with Target and CFDA for a limited-edition holiday collection to hit stores December 1st. The unexpected collab is bringing together 24 American designers to create 50 exclusive gifts available for purchase at both stores and online. The announcement was received with mixed reviews on the Neiman Marcus Facebook page, where fashion enthusiasts (or just snobs?) expressed their disappointment that the retailer would be “downgrading” by partnering with a mass merchandiser like Target.
Facebooker Judith Blaufuss-Duffy chimed in, “BAD idea for Neiman’s….For years they have had a certain status and now they are lowering their brand. Not to sound snobby, but I don’t think the average Neiman shopper is a shopper at Target. There is too much disparity in the quality, not to mention the obvious….price.”
I, for one, could not be more excited… I’ll finally be able to snag something from the Neiman Marcus Christmas Book. Wishes do come true! What do you think? Will you shop NM x Target?
Participating designers: Alice + Olivia, Altuzarra, Band of Outsiders, Brian Atwood, Carolina Herrera, Derek Lam, Diane von Furstenberg, Eddie Borgo, Jason Wu, Judith Leiber, Lela Rose, Marchesa, Marc Jacobs, Oscar de la Renta, Philip Crangi, Proenza Schouler, Prabal Gurung, Rag & Bone, Robert Rodriguez, Rodarte, Skaist-Taylor, Thom Browne, Tory Burch, Tracy Reese.
I am very excited about this announcement.
Luv this concept super excited. I am a fan of both NM and Target or is it Targe'. Xo
Playne Jane Miami
IM so excited about this i could implode.